The methodology and the money

How we test and what we earn

Every number on this site comes from somewhere we can name. Where we have not tested something ourselves, this page says so plainly, including the part that is awkward for us.

Two phones side by side on a marble cafe table beside a notebook and an espresso
Two profiles, one table, and a note of which network each one found
Quick answerWe check plan prices live on each brand's own Italy page, network partners against the brand's own product page rather than a blog, fair-use caps against published terms, network performance against Opensignal's Italy report, and Trustpilot records directly. We have not published our own speed tests yet, and we never claim we have. Our top pick pays us 18%, the highest rate of the four brands we can link, which is the opposite of comfortable and is written into the top of the home page. Last check: 2026.

What we actually verify

and how

Claim on this siteHow it is verifiedHow often
Plan prices in USDRead live on the brand's own Italy page, in USD, before promo codes. Airalo geo-serves local currency, so we switch it to USD. GigSky and Saily load prices only in a browser, so we read them there by hand. Where a figure was not re-read, the page says it is from our earlier check.At each refresh, with the year printed on every table
Which Italian network a brand usesOnly from the brand's own product page. If we cannot find it there, we say so rather than repeating a travel blog.At each refresh
Fair-use caps on unlimited plansRead out of the brand's published terms. "None published" means we looked and it is not there.At each refresh
Network performance rankingsOpensignal's Italy Mobile Network Experience report, December 2025, quoted with the metric and the score rather than as "best coverage".When a new report is published
Trustpilot scores and review countsRead directly from trustpilot.com, including any warning banner on the profile. We quote the score in text only; we never mark it up as our own rating.At each refresh
Local Italian SIM pricesThe operator's own offer page (iliad.it, tim.it) where we can read it, in euros, converted at roughly $1.10 and shown as €X (≈$Y).At each refresh
Coverage by regionOperator coverage maps, the Opensignal report and traveler reports. Explicitly not our own tests.Quarterly
The SIM registration lawDecree 144/2005 itself, plus current operator store practice.Quarterly
EU roaming rulesThe European Commission's own roaming Q&A.When the rules change

Every page carries the date of its last check in the visible text, not just in a schema field nobody reads. If a date looks old, the numbers are old, and you should assume a price has moved.

What we have not done

the part most sites leave out

We have not published our own speed tests for Italy yet. There are no Mbps or ping figures of ours anywhere on this site, and there will not be until we have real tests with a place, a date and a screenshot.

So we do not print speed numbers we did not measure, we do not claim a plan "held 5G on the Pordoi pass" unless we watched it happen, and we do not invent test dates. Where coverage information comes from operator maps, the Opensignal report and aggregated traveler accounts, the source line on that page says so, every time.

What we do instead is verify the things that can be checked properly from a desk and that almost nobody bothers with: which network each brand actually publishes, what the fair-use text really says, whether a review score exists at all, and what a local SIM costs in euros rather than in vague terms. On Italy those turn out to matter more than a speed test taken on a different day in a different district, because the interesting variation here is between networks and between price tiers, not between brands.

When we run our own tests they will appear here with the city, the date and the screenshot, and they will replace the aggregated material rather than sitting beside it.

How this site makes money

with the rates written down

Affiliate commissions through the Travelpayouts network, and nothing else. No display advertising, no sponsored posts, no paid placements, no guest articles. A provider cannot buy a position in any table here, and none has ever asked.

BrandWhat we earnWhere it ranks on this site
Yesim18%Top pick, and the highest rate here. See the section below.
GigSky20%Second pick, on price and the free trial.
Saily15%Third, for support, hotspotting and the Europe plan.
Airalo12%Recommended for short trips specifically.
Drimsimfixed fee per saleMentioned once, and argued against.
HolaflynothingReviewed in full and linked nowhere.
TIM, Vodafone, WindTre, IliadnothingRecommended outright for long trips.

Commission never changes your price. It is paid by the provider out of its own margin, and the rate is identical whether you arrive from this site or from a competitor's.

The disclosure that does not flatter us

our top pick pays the most

On this site, unlike our others, the top pick is also close to the highest-paying brand. Yesim pays 18%. Only GigSky, at 20%, pays more, and GigSky is our second pick. That is a genuinely uncomfortable alignment and we are not going to bury it in a footer.

Here is the reasoning, so you can judge it rather than take it.

The argument for Yesim is a fact, not a preference. It is the only travel eSIM we link whose own Italy page names TIM; it lists Vodafone, WindTre and Iliad as well. Airalo names Wind Tre and Iliad. Saily and GigSky name none we could find. That is checkable in thirty seconds on their own websites, and if it stops being true we will change the pick.

It is not the cheapest. At $11.52 for 30-day 5GB it is 23 cents above GigSky's listed price and 48 cents under Airalo's. The pick rests on transparency: it is the only brand we link whose Italy page names TIM.

And we publish the case against it on its own page. Yesim has the smallest Trustpilot base of the four, 2,996 reviews against Airalo's 48,959 (checked 2026), and its profile was suspended during a fake-review cleanup earlier in 2026 before the score was restored. We publish no cap for its unlimited plans because it publishes none, and we tell you not to buy them. All of that is on the review page, not hidden here.

If that is not enough for you, the honest alternative is right there: GigSky is about $1.40 cheaper at 10GB and gives new customers 100MB free. On a city trip we would not argue with anyone who took it.

How the ranking is decided

in order of weight

  1. Does the brand publish which network you get? On Italy this is the first question, because the difference between TIM and everyone else decides whether a mountain day works. A brand that publishes nothing cannot be the top pick on this site.
  2. Price at the sizes people actually buy, which is 5GB and 10GB over a month, not the headline entry price and not the 50GB nobody purchases.
  3. Whether the fair-use cap is published, and what it is. An unpublished cap is treated as a mark against the plan, not as a neutral absence.
  4. The review record, read for its size and its recurring complaint rather than for the number alone. A 4.3 on 2,996 reviews and a 4.3 on 8,403 are not the same claim.
  5. Commission rate: not at all. It is disclosed in the table above and in the section before this one, and it does not enter the ordering. The evidence that this is true is that we tell long-stay travelers to buy a €7.99 local SIM we earn nothing from, on the home page, above the fold on the section that matters most.

When we are wrong

and how that gets fixed

Prices move monthly, operators change tariffs constantly, and brands quietly add or remove network partners without announcing it. Everything here carries a date for that reason.

If you find a price that has changed, a network claim that no longer matches the brand's page, a shop or airport counter that has closed, or a coverage experience that contradicts our table, especially from the Dolomites, the Cinque Terre trails, the Sardinian interior or the Swiss border, tell us. Verified corrections ship in the next update and we note what changed.

We also correct ourselves without being asked. This network of sites previously described Yesim's Trustpilot rating as suspended; it was, and it has since been restored, and the wording here reflects the current state with the history attached rather than either version alone.

Sources & freshness: Prices from each brand's own Italy page, 2026, GigSky and Saily included. Network attributions from brand product pages. EU roaming from the European Commission. Network performance from Opensignal's Italy Mobile Network Experience report, December 2025. Trustpilot read directly. Local SIM prices from iliad.it and tim.it where re-checked, otherwise operator tariffs and Italian retail reporting, converted at roughly $1.10 to the euro. Related: about · the main guide.